A product that incorporates all elements of the espresso making process while embracing simplicity, convenience, and ease of use along with a consistent and bold taste.
For most adults, coffee is an everyday drink that promotes energy and motivation, but most importantly, it is a drink that revolves around socializing. Coffee is typically loaded with milk and syrups to make an otherwise bitter drink taste better. Something that has always been successful in providing caffeine without hidden added sugars that promotes social get togethers is espresso, known in Italy as caffè.
Project Senior Capstone
Date of Launch April 24, 2023
Development Time 5 Months
My family is from Italy, and I lived there for a few months in high school. While I was there, I realized a big aspect of their culture is being social, spending time together, and enjoying espresso. Whenever you go to anyone’s house, even if you have never met them before, the host will immediately start making espresso. It is an activity that cannot be rushed, something that could last five minutes or three hours.
Life in Italy is about taking the time to slow down and be in the moment. This is where “Vita Semplice” came from, meaning simple life.
Primary Research Interviews & Surveys
Secondary Research Books & Websites
Market Research Online Company Data & In-Store Data
Design Goals
Simplicity with attention to form & function
Ease of use
Convenience
Easy to clean
Experimentation with a variety of materials
Space Saver
Ideation
Prototyping
Process Work
CAD Drawings
CAD Render
Instructions For Use
User Workflow
Everything is all in one place, providing the user with an already thought out process of how to make espresso in one area of the kitchen, reducing user workflow.
It permits the user to make coffee in a quick, effective, and enjoyable way, making it easy even for a person has never made it before which allows more time for friends and family, thus allowing a more enjoyable espresso making experience.
Finished Product
Colors Silver, Gray, & Black
Materials ABS Plastic, Aluminum, Silicone, Buna Rubber, Polycarbonate, Ceramic
Finish Matte Finish